How To Check If A StartUp is Scam or Legit — StartUp City

Karen George
2 min readOct 26, 2021

Anyone who has started a business needs a lot of credit for their hard work and the risks they have taken. However, if you are applying for a work or if you are planning to invest in a small business or startup, it is important to check whether it is real or fraud. People often put their careers/money at stake when working with a startup, so it is important to know what is real and what is not when doing so. Check out StartUp City..

Since there are a lot of Startups in the current market, it’ll be difficult to recognize if a startup is scam or legit. Here are few simple tips to know if a startup is legit:

Offering Standard Payment:

A StartUp’s offer should not sound too good to be true. Payment should not be too high and it should not be too low.

People are talking about them

Search the company name on Google News to see if they’re being covered by public media. Also check the success stories of your startup’s clients. This is a sign that the company is legit.

Employees praise it

If you are joining a Startup, you should be able be in touch with the employees to get to know about the company culture and business insights. If the existing employees are not very comfortable sharing their thoughts about company, it could be a bad sign.

The leaders have done it before

Find out if the management have a successful entrepreneurial experience. Since they don’t have to check and try different methods to attract the clients.

It’s a great service or product

A company should be able to understand and deliver the request given by the client. The product should not be similar to any other product in the competitive market.

Strong Business Idea

A legit Startup will have a strong and stable business idea and a plan for their future. But a scam or fake startup will revolve around the recent trends in the markets and they’ll not have a proper strategy. These startups will fade away with time.

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Karen George

Latest technology trends and happenings in various industries.